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Influencer Community Event in San Francisco

influencer marketing happy hour
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Summer Friday Happy Hour

Community is at the core of any successful blog or social media strategy. After all, what really drives clicks, comments and shares? It’s the viewer feeling connected to the content creator, and wanting to participate in and share that experience. Content creators aren’t just in a community with their audience, however, they’re also in a community with each other. We frequently see Tidal influencers commenting on each other’s posts, tagging and linking to each other – and even suggesting each other for brand partnerships! So, with a trip to San Francisco on the calendar, we knew we wanted to connect with our own influencer community in the Bay Area. We partnered with Julia Lam, a former Facebook product manager and the founder of Tara & Co, on our influencer community event – a Summer Friday Happy Hour.

We really enjoyed meeting our San Francisco influencers and local entrepreneurs and introducing them to each other. Wine was provided by Livermore Valley Wine Country and the Wente Chardonnay was a huge hit. Check out some of our photos from the event, and be sure to follow our influencers on Instagram!

influencer community event hosted by Tidal Labs and Tara & Co

Erin Hiemstra and Natalie Goel (photo by Adelle McElveen)

influencer community event hosted by Tidal Labs and Tara & Co

Julia Lam and Kelly An

influencer community event hosted by Tidal Labs and Tara & Co

Cassie Cottura, Adriane Gerigk, and Aferdita

influencer community event hosted by Tidal Labs and Tara & Co

Vivian Tisi and Julia Lam

influencer community event hosted by Tidal Labs and Tara & Co

Julia and Afterdita

influencer community event hosted by Tidal Labs and Tara & Co

Julia Lam and Adelle McElveen

Event photos by Anna-Alexia Basile (unless otherwise specified). Header photo by Monika Grabkowska

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    By: Adelle McElveen

    Adelle is a Client Success Strategist at Tidal Labs. She has been obsessed with fashion blogs since 2009.

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